(Photo by Jordan Strauss/Invision/AP).
Data Shows BTS Is Gaining More Diverse Fans And Growing In - Kpopmap Kep1er Kep1er had a majority female fanbase in album sales, with 74.2% female and 25.8% male. Remember that Korea is still conservative and for a Korean guy to stan a guy group would be considered strange by his peers. This is then followed by either the United States, Peru, or Chile, with the order depending on the medium of distribution. Looking at South America, we see that major capitals such as Santiago and Lima consistently land in the Top 10 for K-Pop fandom. Get full access to all features within our Business Solutions. Male idol groups are usually like 95%+ women. This statistic is not included in your account. For instance, many K-Pop artists have released Spanish tracks and collaborated with local artists. The first was to use our data to uncover where K-Pop has made its mark globally and where its biggest audience lies. 28 Feb 2023 06:29:24 If you are an admin, please authenticate by logging in again. The Tulsa . Dancer at Heart. 2007 - 2023 6Theory Media, LLC. Fans recently crowdfunded around 3 million baht (around $95,000) to . K-Pops youthful effervescence and dreamy idols mean the genre is especially impactful in nations with a high proportion of young people, such as Indonesia (28 percent of total) and Vietnam (27 percent). There are 240 respondents in this survey with 140 of them come from the US. Excited fans at KCON 2017 at LA Convention Center (Photo by Greg Doherty/Getty Images). The reason is that fangirls are loyal, passionate and more willing to pay. Additionally, the image and subject matter of K-Pop seems to have struck a chord with Latin audiences.
K-pop fans are creative, dedicated and social - we should take them In line with the above fact, it can be seen that almost all of the respondents watch K-pop music videos and the majority spend 1 hour a day watching the videos. This is all to say that K-pop fans like the BTS Army are aware of a notable shift in charts in the streaming age: The more data savvy and proactive your fans are, the more power they have to. Vivid Seats. First thing first, well see the demography of the surveys respondents.
How K-Pop Fans Actually Work as a Force for Political Activism in 2020 It is credited with producing the first K-pop idol group, H.O.T., in 1996, which established the "SM performance" style that the brand still employs today: a combination of impressive visuals,. The enigmatic business continues to inspire the rest of the global music industry with its legendary fandoms and theres always more to discover. When digging into which Asian countries are the biggest consumers of K-Pop across Spotify, Instagram, and YouTube, we see that South Korea unsurprisingly comprises the lions share of the genre's fanbase. However, this is not all trueaccording to a recent ratioof female and male fans who buy girl group albums. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. In Korea, Kpop (both male and female groups) are largely made up of female fans. Top 15 Instagram Updates By K-Pop Idols (1st Week Of March 2023), 18 Pairs Of K-Pop Idols And Korean Actors Who Have The Cutest Friendships, K-Pop World Tour Guide And Schedule (March 2023), [Update] March 2023 K-Pop Comeback/Debut Schedule, 6 Female K-Pop Idols Who Share The Name YuNa, Hanteo Music Awards 2022: Results And Winners, Top 33 Most Followed Korean Actresses On Instagram & Other Korean Actresses' Instagram, Top 34 Most Followed Female K-Pop Idols On Instagram & Other Idols' Instagram, 7 Female K-Pop Idols Who Look Stunning In The Hime Cut. "Popularity of South Korean Pop Music (K-pop) in The United States in 2019. The K-Pop wave has been well documented in the United States. Korean Foundation for International Cultural Exchange. They run fan sites, create self-designed band merchandise and produce. A paid subscription is required for full access. Bangkok and Jakarta are consistently in the Top 3 cities, comprising between 16 and 50 percent of the total consumption and/or engagement across all three platforms. As soon as this statistic is updated, you will immediately be notified via e-mail. Above is a general representation of how the hundreds of thousands of artists on Next Big Sound fall in engagement vs. reach. For a better experience, please enable JavaScript in your browser before proceeding. Out here they are younger than the age guidelines, which is 13- and there are people in their 80's or maybe even older. ), BTS poses in the press room at the American Music Awards at the Microsoft Theater on Sunday, Nov. [+] 19, 2017, in Los Angeles. BTS's Jin updates his Instagram for the first time in 2023! Interestingly, are .. Most cities displayed varied results across Spotify and YouTube due to a variety of streaming opportunities in the region. (Normal here means they fall between the two red outer lines in the graph above.) 3. A K-pop stan is simply an enthusiastic and active fan of Korean pop music (stan means ardent fan)often you'll see them on Twitter with their picture changed to one of their heroes. Another, BTS Views, is dedicated to tracking their YouTube views, while BTS VotingTeamis all about hashtag-driven voting. ", BTS album total sales in South Korea 2013-2022, Top selling physical music albums South Korea 2022. So again pick an age. Optimism, modesty, love, self-improvement, hard work, and restraint are all wholesome departure from Western Pop music, meaning K-Pop represents a new and cheerful start to the youth of South America. While Korea is the epicenter of K-pop, the genre has long been understood to be one of Koreas most successful exports. Here for the Music. You need to sign in so you can join the quiz. Accessed March 04, 2023. https://www.statista.com/statistics/956042/south-korea-kpop-popularity-in-the-us/. According to this list, Brave Girls had the most male fans buying their album at 88.7%,and STAYC had the most females buying their albums at 76.9%. Top Asian Cities for K-Pop compared tothe number of followers that artist has. Beyonc performed better, seeing almost three times as many weekly mentions as other artists with similar reach. When zeroing in on the Top 10 Asian cities for K-Pop we see similar trends, with Seoul comprising the majority of both Instagram Followers and YouTube Views, although having launched Spotify in early 2021, it currently comprises only a trickle of listeners. Learn more about how Statista can support your business. Explore the worldwide phenomenon of K-Pop as we answer the question: Why is K-Pop so popular worldwide? Next Big Sound data scientist Shannon Hughesand designerAnabelle Zee contributed to this report. Please hit me up on LinkedIn if you have any questions or just want to have a further chat with me! K-Pop artists are now cracking the Billboard 100, collaborating with US superstars, and selling out stadiums. As we will explore in depth throughout this post, much of the global success of K-Pop stems from how it appeals to a broad array of listeners via catchy music, wholesome themes, attractive idols, and exciting dance routines, thus allowing it to easily translate across cultures. Participation is voluntary and all information is confidential. The K-Pop wave has been well documented in the United States. This trend continued through the second half of the decade as mega-groups such as BTS and Blackpink shattered expectations for the genres success in America. Although K-Pop acts started testing the waters around the turn of the century, it wasnt until the 2010s that the genre truly took off in the US thanks to breakthrough artists such as PSY and Wondergirls. That would explain Loona's ratio and Twice having more female fans than I expected, Loonas is not so surprising to me personally. Recently, Aladin Music gathered up the data of their online customers who purchased albums from the website and listed up the ratio of female and male fans who purchased girl idolalbums. The top two percentage figures show the gender demographics while the two digit figures on the very bottom represent the age demographics. Hypebot is read daily by more than 30,000 music industry professionals including executives and senior staff of music related tech firms, internet based music sites, every major label group and most indies as well as many managers, artists and members of the live music community: Contact us for the latesst stats, ad rates and sponosorship opportunites. It is no doubt that this industry plays a crucial role in increasing the economic growth of South Korea. FYI, this is . The most frequent media that Kpop fans access is Youtube (89.66%), while the second most is the social media such as Facebook, Twitter, and all (74.15%). You only have access to basic statistics. Looking across countries we see that in terms of Spotify and YouTube, Mexico acts as a Trigger City with the highest number of listens and/or views. Your home for data science. These trends are unsurprising for several reasons. Of course, the 21st century pop icon, BTS (), takes the top spot as the most Tweeted about K-pop artist globally - with the band's concert 'BTS PERMISSION TO DANCE ON STAGE - LA' alone contributing more than 68 million Tweets from all over the world.For the second year in a row, NCT comes in second.In addition to K-pop sensation BLACKPINK and heavyweights EXO (@weareoneEXO) being . Are you interested in testing our business solutions? Testing Our GRAMMY Predictions for Best New Artist and More, Meet the Hispanic Artists Finding Success in India, Call for Submissions: Become a Writer for the Chartmetric Blog. There are also historical and economic ties with the region. So how do they do it? As the K-pop fandom's political organization becomes even more mainstream,. For six years straight beginning in 2011, Justin Bieber topped the likes ofTaylor Swift, One Direction, Selena Gomez and more to win the Top Social Artist Award at the Billboard Music Awards, one of the two fan-voted awards at the annual show. Instagram shows the largest deviation from these trends, with Mexico, Chile, and the United States comprising nearly 90 percent of K-Pop followers. The large discrepancy in Spotify Monthly Listeners across these two regions is due to its muted presence in East Asia. Love that more females are listening to female groups. This trend is consistent across all three platforms that we looked at, with consumption and engagement hovering in the single digits. It is expected that the majority of male idol fans are female, and the majority of female idol fans are male. Why Doesnt Elon Musk Fund Twitter Until It Turns Around?
Next, we dug deeper into the two main regions of interest Asia and the Americas and examined trends seen across countries. Next, we dug deeper into the two main regions of interest Asia and the Americas and examined trends seen across countries. Contrarily for males, the money that they spend is around $50 to $100. Uncover where K-Pop has made its mark globally and where its biggest audience lies. With in-depth reviews, exclusive interviews, and a dedicated community of fans, our site is the go-to destination for all things K-pop. This is to be expected given the size, diversity, and cosmopolitanism of these two cities. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). As a Premium user you get access to background information and details about the release of this statistic.
As the interest in K-Pop continues to grow, it remains to be seen whether the global interest shown toward this genre is a fleeting trend or a more sustained movement. . Can ifans use melon? Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. The second goal was to examine the trends in K-Pop's expansion to explain what drives its appeal across a vast number of countries, languages, and cultures. All related (39) Sort Recommended Denny Mack PFS Account Rep (2016-present) Author has 2.7K answers and 5.5M answer views 3 y All ages from 0- 100 pick an age. When we expand our scope to the global level, we see that while K-Pop has not enjoyed the success witnessed in Asia, it has established a toehold in North and South America. Please create an employee account to be able to mark statistics as favorites. Over the past two months, Swift averaged around 91,000 Twitter mentions per week. Tamur Yusifzai is Chartmetric's Product Manager, and he loves the space where tech and music collide. Audiences who are 45-54 years old make up 7% of traffic to the site. Finally, we dove deeper to look at top regional cities for K-pop and their performance historically to determine the trajectory of this trend. An Analysis of Country Music Lyrics, Part 1: What More Country Songwriters Means for Country Music Lyrics, How Crash Adams Leveraged YouTube Shorts to Supercharge Their Growth. Additionally, the image and subject matter of K-Pop seems to have struck a chord with Latin audiences. It isn't just BTS fans who are this passionate. The BTS ARMY is one of many K-pop fanbases who drop big bucksto take out ads in Times Square. Length of Participation in K-pop: The distribution of the respondents in terms of the 'age' of their K-pop experience is bimodal. As a Premium user you get access to the detailed source references and background information about this statistic. Given this, South Koreas largest trade partners serve as a good proxy for the success of K-Pop, with China (26 percent of total exports), the United States (15 percent) Vietnam (10 percent), Hong Kong (6 percent), Japan (4 percent), and Taiwan (3 percent) proving to be some of the genres biggest consumers. Out of the cities mentioned above, Mexico performed the strongest, showing an absolute growth in both Instagram (817 percent) and Spotify (68 percent) metrics since March. Los Angeles, So Paulo, and Santiago saw mild growth over this period, likely due to K-Pop's saturation in these markets. Mexico is also a large consumer of K-Pop, landing in the Top 2 cities in terms of Spotify Monthly Listeners and YouTube viewership, although it appears further down the list (No. The first was to use our data to uncover where K-Pop has made its mark globally and where its biggest audience lies.
Five Kpop Games You Can Download & Play on PC for Free Accessed March 04, 2023. https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/. Red Velvet Mamamoo Instiz TWICE Instiz BLACKPINK Instiz GFriend Instiz Popularly abbreviated to "K-Pop," Korean artists have initiated a whole new genre of their own with bursts of flamboyant colour . There are also historical and economic ties with the region. Koreans began immigrating to the region as early as 1905, and by the middle of the century, several waves of immigrants had settled in Mexico, Brazil, and Argentina. Looking at South America, we see that major capitals such as Santiago and Lima consistently land in the Top 10 for K-Pop fandom. With over 300 K-pop Topics to follow on Twitter, it's now easier than ever to see and participate in the best conversations every day about the K-pop . This insight is also supported by a number of western youtube channels that made K-pop reaction videos in those years. As in the usual data-analysis pipeline, the first thing we have to do before conducting any analysis is to clean the data. Japan, the second largest music market after the United States, has a massive K-Pop following. Learn more about how Statista can support your business. Around 48% of respondents dont think that K-pop is time-consuming and a few claimed that they are the ones who dont have good time management. While previous responses to K-Pop idols were mixed, several underlying factors made for a more receptive audience during this time period. (2022). However, given Instagrams ubiquity as a social media platform, we see a fairly tight progression across all cities, with each posting between 200 and 350 percent growth since March. The geographic proximity allows for easy dissemination of music, encourages cross-pollination of digital streaming services and facilitates live shows. During what CJ calls "comeback season" -- when BTS is releasing new music -- they focus on encouraging fans to stream and buy music. As for the occupation, most of them are students followed by nurses or caregivers. K-pop popularity in the U.S. 2019 Published by Statista Research Department , Feb 28, 2022 According to a survey conducted in the United States in 2019, around 29.4 percent of respondents. Another data also showed that BTS is one of the most demanding acts in the U.S. compared to other K-Pop groups. You can only download this statistic as a Premium user. That is about 15,000 more than expected for an artist with her 85 million followers.
What Kind of K-pop Fan Are You? (Updated!) - Kpop Profiles Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. 1. Check your email for magic link to sign-in. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Over the last decade, the value of music industry exports from South Korea has grown at a Compound Annual Growth Rate (CAGR) of 38 percent and is projected to crack $1B in 2020. K-pop fans are known for their prolific social media activity and have used their influence to support social justice issues. [GIVEAWAY] Win VVVIP tickets to PIXY's 'KARMA IS A B 2023 USA TOUR!'. (February 14, 2022). For more than 15 years, K-Pop grew from a regional sensation to a cultural powerhouse that is now found everywhere from viral tracks on the Billboard Hot 100 charts to U.S. malls distributing the latest merchandise. K-Pop's youthful effervescence and dreamy idols mean the genre is especially impactful in nations with a high proportion of young people, such as Indonesia (28 percent of total) and Vietnam (27 percent). Figure 7: How long have you been a K-pop fan?
How K-Pop Helped Fuel Thailand's Political Awakening - Vice Who likes BTS? A survey of 400,000 fans around the world - koreatimes To do this, we looked at the Top 200 K-Pop artists in terms of Spotify Monthly Listeners, although we excluded BTS and Blackpink from our analysis due to their outlier status as global megastars. name in many more countries and that they will gradually continue rising even higher," CJ wrote. K-pop fandoms have made headlines for internal challenges of their own to overcome too, including instances of anti-Blackness and widely-discussed cultural appropriation by idols, which have.
Why K-Pop Is so Popular Worldwide - How Music Charts In summation, we see that K-Pop has evolved to be a widespread genre not only regionally, but across the globe as well. This narrative has found traction partly because it plays against stereotypes: K-pop fandom is often dismissed as a monolithic . In 2018, almost 50% of BTS fans were females between the ages of 18 to 24. JavaScript is disabled.
Positive Psychosocial Outcomes and Fanship in K-Pop Fans: A Social Welcome back! "Winning The Top Social Artist Award at the 2017 Billboard Music Awards made many people curious about BTS, which in turn made them want to look them up; it also opened several new doors for the group in the west," he wrote in an email. Many times as an adult kpop fan you'll realize that most fans are just little girls blinded by the image that idols portray. Jakarta, Bangkok, and Quezon city posted performance in lock with one another, while Taipei proved to be the weakest performer.
A Survey Report on Kpop Fans in Indonesia - JAKPAT Korean pop culture has been steadily taking over the world since 1992 when Seo Taiji & Boys first took the stage and incorporated English lyrics, dance, and hip hop elements into their repertoire. Througha proactive, data-driven approach to growing their audience.
7) when looking at Instagram Followers. You can find all of the codes I used in this project here.
How BTS ARMY raised $1 million for Black Lives Matter This might be because they have a bigger than ever awareness amongst the general public and casual listeners, which is a big indication that BTS will soon become a householdname in many more countries and that they will gradually continue rising even higher," CJ wrote. Unlike whats trending on the internet that shows Blackpink who always races with BTS to beat the record as the fastest video to reach millions of views, it turns out that MONSTA X and EXO are the second most favorite K-pop group and then followed by Blackpink. 4. aespa When digging into which Asian countries are the biggest consumers of K-Pop across Spotify, Instagram, and YouTube, we see that South Korea unsurprisingly comprises the lions share of the genres fanbase.
The Civic Hijinks of K-pop's Super Fans | by wishcrys | Data & Society [Online]. Yet K-Pop has made great strides in bridging the cultural divide.